The Talent Meets Talent+ campaign was built to tease the launch of CNN+ and differentiate the service from linear CNN. In the ads, CNN's well-known talent met their slightly more relaxed CNN+ counterpart in spots that highlighted the service and teased the content of their shows.
Talent+ Anderson / Blue Tie
Talent+ Anderson / Sloth
Talent+ Fareed / Look
Talent+ Poppy / Yale
Talent+ Kate / 5 Things
Talent+ Don / Filter
Talent+ Kamau / Freezing
Talent+ Sara / Gear
Talent+ Jake / Bookclub